Client
Amplify Credit Union
Amplify Credit Union
Role
Freelance Graphic Designer
Freelance Graphic Designer
Overview
Amplify Credit Union is a member-owned financial institution based in Austin, Texas, offering a range of banking and financial services with a focus on fee-free banking. They provide personal and business banking solutions, including checking and savings accounts, loans, credit cards, and mortgage services. They emphasize digital banking convenience, competitive interest rates, and community involvement, making them a strong alternative to big banks for those seeking a customer-centric financial institution.
As their freelance graphic designer, I have been working on creating in-branch movies, email banners, and other digital media to help visually communicate their brand and services to members. Through engaging design, I aim to enhance their messaging and reinforce their commitment to a seamless and modern banking experience.
In Branch Movies
Email Headers
I have designed a variety of email headers for Amplify, each tailored to highlight their diverse financial products. My designs have been strategically crafted to engage different target audiences, including individual consumers seeking personal banking solutions, residential builders in need of specialized financing, and commercial lenders looking for business banking services.
Online Banner Advertisements
These online banner advertisements were developed to capture the attention of diverse audiences—such as young adults launching side hustles, established homeowners exploring refinance options, and nonprofit leaders seeking specialized banking solutions. From spotlighting the benefits of mobile app features and debit card controls to showcasing community impact and competitive savings rates, each banner was crafted to align with campaign goals and drive users to targeted landing pages.
Photography Curation and Photo Editing
