Overview
Kenzo is a high-end luxury clothing brand from Paris, France founded by Kenzo Takada. The brand is known to have multiple retail locations across Europe and Asia; however, there are currently no Kenzo stores in Latin America.
Solution
This is a speculative project in which I designed deliverables that Kenzo could use to introduce their brand to a Latin American audience, specifically in Mexico City, that is a cultural hub for art, fashion, and architecture. This collection was inspired by the indigenous Mixteco community that is widely represented in Mexico City.
